CONEBI releases new industry report for 2025
Brussels, 17 July 2025 – The 19th edition of the European Bicycle Industry & Market Profile (BIMP), published by CONEBI, reports that market conditions in the European bicycle industry remained stable in 2024, with sales settling back to pre-pandemic levels after the exceptional surge in demand during COVID-19. This stability underscores the sector’s resilience and its integral role in European mobility.
The BIMP report, based on data provided by member associations, non-member organizations, and industry experts, supplemented by estimations in cases where no official data was available, offers a comprehensive overview of the European Bicycle Industry’s activities (production and employment), relevant market data (sales and imports), and highlights the activities implemented at national level to promote Cycling, Bicycles, E-Bikes, Parts & Accessories sales and the industry.
In 2024 manufacturers have gradually scaled back output as inventories from previous years are absorbed, aligning production more closely with current demand. Employment levels have adjusted in parallel.
Trade patterns also reflect this market correction, with a return to higher reliance on domestically produced units and existing inventory rather than fresh imports or exports. Despite normalization in demand, the e-bike segment sustained strong interest and continued to represent a significant share of the market.
Looking ahead, a suite of European policy initiatives—including reforms to the European Green Deal, the Ecodesign for Sustainable Products Regulation, the Digital Product Passport, and mobility incentives under the Social Climate Fund—are expected to provide vital support for long term sector strengthening.
“This year has again underscored how essential our role is as a bridge between the European bicycle industry and the institutions that shape its future. At CONEBI, we are not only navigating regulatory frameworks to ensure our industry remains competitively compliant — we are helping shape them to ensure the bicycle industry remains a key pillar of Europe’s green and digital transitions.”— stated Massimo Panzeri, CONEBI President.
CONBEI extends its sincere gratitude to all member associations and experts who contributed to this important report.
For further information or to purchase a copy of the 2025 European Bicycle Industry and Market Profile with 2024 data, please contact:
Hellen van Mil at Hellen.van.Mil@conebi.eu
Gaia Esposito at communications@conebi.eu
